I. Introduction to Research at AUC Library
AUC Library Website: http://library.aucegypt.edu
- Use resources from home with your AUC ID Card
II. Discipline-Specific Resources
AUC Library Subject Guide for International Business/Marketing
http://library.aucegypt.edu/guides/marketing.htm
AUC Library Subject Guide for Statistics
http://library.aucegypt.edu/guides/statistics.htm
- Quick way to find reliable data for your topic
III. Use the Library Catalog to find BOOKS
IV. Internet Resources
Al-Ahram Weekly The Al-Ahram website provides access to interesting local facts and figures. The search example, newspaper circulaton figures, found 30 articles. Here's one 2006 example. It includes figures about the circulation of many of the samller, independent papers:
GoogleScholar look for Find it @ AUC
V. Selected Electronic Resources for MKTG 405
ABI Inform
Premier source of business information. Indexes over 1,600 journals, providing extensive material for wide range of business research: worldwide business conditions, trends, management techniques, corporate strategies, industry-specific topics and more.
Academic Search Premier
(1965-present, updated daily). A multidisciplinary index to over 8,175 publications. Coverage includes over 3,600 peer-reviewed scholarly journals. Full-text is available for many publications.
Communication and Mass Media Complete
(1920-present) Abstracts, and some full text, of articles from over 300 journals, as well as handbooks and recent encyclopedias, in communication & mass media. Also covers monographs, conference proceedings, working papers, and other "grey literature" in the field.
Search examples:
1. “newspaper circulation”
2. egypt* and ("reading habits" or newspapers)
(1989-Current). Articles covering the fields of management, human resources, marketing, and engineering. Mostly full text.
Global Newsbank
(1996-Current). Articles cover politics, economics, culture, business, science, technology, and the environment from Africa, Asia, Europe, the former Soviet Union, the Pacific Rim, Central and South America, and the Middle East. All articles are in English.
Lexis-Nexis *On-campus use only
(Updated hourly) Provides access to international news sources.
Quick Search
Search Example: "al jazeera international"
VI. Citing Sources
Citation Machine
An online tool that generates standars citations in both APA and MLA styles.
VIII. HELP
I found an article but it's not full-text. I do not see it in AUC's Library Catalog. Can I get it online?
E-Journal Finder
This tool helps you find out which databases contain which journals. (Example: A search for Journal of International Affairs reveals that both ABI/Inform Global and Academic Search Premier have the journal, full-text online).
The library does not have the articles I need.
AUC Library Document Delivery Service
Fill out the "Journal Articles Request Form" to order documents not available at AUC. Normal turnaround time for requests ranges from 2 days to 2 weeks.
Guide created by Nicole Brown, nbrown@aucegypt.edu, 3 October 2006.
